OUR MISSION

Our revolutionary line of plant-powered products are designed for the eco garage with bio-based alternatives to toxins that deliver superior performance without harming the planet.

GEAR RULES!

So we should hang onto it. 15 million bikes are discarded by their owners every year. Restoring more and buying less can have a huge impact on Mama Earth.

PLANTS RULE!

Tequila and mezcal production generate more than 400,000 tons of agave waste annually, which we source to power our products and protect the environment.

hand scooping up oil waste from the ground

THE PLANET RULES!

2.5 billion gallons of lubricant are sold annually in North America, an estimated 60% winds up in groundwater. Better make sure your gear is lubed with stuff that's safe for marine life.

a child holding a wd40 alternative spray

YOU RULE!

Our products are free from petroleum, PTFE, VOCs and other toxins so they are biodegradable and safe to use around pets, kids and gear-loving grown ups.

GEAR RULES!

So we should hang onto it. 15 million bikes are discarded by their owners every year. Restoring more and buying less can have a huge impact on Mama Earth.

PLANTS RULE!

Tequila and mezcal production generate more than 400,000 tons of agave waste annually, which we source to power our products and protect the environment.

THE PLANET RULES!

2.5 billion gallons of lubricant are sold annually in North America, an estimated 60% winds up in groundwater. Better make sure your gear is lubed with stuff that's safe for marine life.

YOU RULE!

Our products are free from petroleum, PTFE, VOCs and other toxins so they are biodegradable and safe to use around pets, kids and gear-loving grown ups.

UNVEILING THE PLANT POWER BEHIND OUR PRODUCTS

eco friendly ingredients list for the gear hugger degreaser

Multipurpose spray ingredients, including soy butter and canola oil.

Ingredients contained in rust protection spray, including soy cocoa butter and canola oil.

Clean Lubricate Protect

Demo Video

Watch as we prove Gear Hugger has 3x the lubricating power of the leading petroleum brand!

Hey huggers! I’m Checo.

Who We Are

I've always loved adventuring in the outdoors and own a lot of gear that requires upkeep with petroleum-based lubricants that have no place in nature. I wanted a way to make my gear last, keeping it out of the landfill without harming the planet.

I Had To Ask Myself

CAN WE BE ECO-FRIENDLY?

We spent years developing new technology to create a powerful performance-driven lubricant from plants. Today my gear is going strong and every time I hit the trails, I feel like I'm making a difference. Join me to create a low-waste, less toxic future!